Seminar-Design and Social Change

dissy = 8000 words.. four chapters..  1500 words each... then conclusion.

Propose a topic that have four separate angles on it..

needs to include primary and secondary research.. and a methodology=semiotics..ecological.etc posssible to blend methodologies..

Find as many books as possible.. then read and think about where your primary research is going to come from.. then think about four solid topics with in the topic.

Design for Social change..

Design Activitsm- design that wants to change something or design that wants to be political.. you could figure that action political..

Baldwins- visual communication from theory to practice.. all design is political..

even if the design doesn't have the overt politics.. graphic design is political as it will always support on stand point.. weather consciously or sub consciously.

Relations of produiction..
Dialectical materialism

All society is based on a base and a super structure.. . the base is the econmonic structure of society.. forces and relations of production.. the relationship between bosses and workers.. balance of power... young and old.. rich and poor..

all forms of live.. culture...politics..etc.. is produced out the balance of power in the base..

Men are the dominant.. men have control of the mass media.. as a result the types of things produced by the mass media reflects mens dominance over society.. page 3.. etc. as result legitimizes the ideology that men are dominant over women.. as society excepts it.
all design is political as design... has to choose weather it will destroy these ideolgies or simply goes with it....

ideology=political programme/fase consciousness.

a system of believes that becomes dominate.. that is normally created by the dominate class in society and becomes naturalised and becomes dominate in society.. =THIS CREATES FALSE CONSCIOUSNESS.

N. Klein- No logo.

Adbusters - culture jammers.

subculture/culture. culture produced by dominate class.. sub culture produced by lower classes.

victor papanek..design for the real world.